Creative Director (Art) currently shaping the Tata Tea portfolio at Monks, Bangalore, she builds brand worlds where culture, craft, and technology meet. Always with an Indian pulse at the core.
Over a decade in the industry, her journey has moved through Ogilvy Mumbai, Hakuhodo, Dentsu Isobar, and FCB Ulka, crafting work for brands like Vaseline, Clinic Plus, Tata, Bingo, UPI, NEXA, Maruti Suzuki, MINI, Adidas, Marks & Spencer, Fox Life, Whirlpool, Hero, and Merino Laminates.
Along the way, she picked up 2 Silver Effies for a Vaseline Durga Puja activation, regional insight + strong ideas = serious impact.
 

Idea led and craft obsessed, she’s mildly allergic to “safe.” From films to feeds to full visual systems, her work is cohesive, intentional, and built to make people feel something. AI sits in her toolkit as a craft tool using it to push execution, explore new visual territory, and move faster.
 

She writes, art-directs, sells bold visions in rooms, and still gets a kick out of the first spark of an idea. When she’s not doing that, she’s out collecting stories, visuals, and scouting the world as her next Photoshop layer.